Escape the Roosevelt Room
Marketing Launch! - Slice of LYF: January 2018 | Issue 04

Christopher Lee, Vice President

Hi everyone! We are about to launch camp marketing for our upcoming 2018 LYF Camp. In previous years, we have focused more effort and manpower on manual marketing with a combination of email and flyers. After reviewing our marketing effectiveness last year, we have noticed that online marketing through our digital brochure and Facebook ads were bringing in most of our new campers. This year, we will be adjusting our marketing plan to mainly revolve around online marketing through Facebook and other social media outlets. Our registration goal for 2018 is tentatively set at 130 campers, and we hope that all of staff will help and support us to reach our goal. Registration hard launch will be on 1/10. If anyone has any ideas or projects that they want to suggest related to camp marketing, please reach out to me or any other board member. We know that you all have many wonderful ideas for marketing, and we would love to hear more from you! Let’s do this!

Lead a Camp Activity!

Patrick Chenglo, Program Director

Apply to be a part of camp leadership as a Lead! You will be in charge of one piece of programming at camp and begin to develop the skills you need to play larger roles in camp 🙂 Apply before January 7, 2018 at 11:59pm by filling out the Camp Leads Application.

YOUR Slice of LYF

We’ve heard some really incredible ideas from our lovely staff, and now, you’ll have a chance to anonymously submit your thoughts every month. Submit anything here, and we’ll publish your thoughts, answer questions, and respond to requests! Anything is fair game – ideas for improving camp, overheards, essays.

Save the Date

January Retreat / Winter Reunion

Jan. 6th | 11 AM-2 PM / 2-5 PM

4413 Fortran Ct.
San Jose, CA 95134

Spend a day seeing old faces, hanging out with your old campers, and enjoying Taiwanese snacks! Staff Development meeting beforehand!

 RSVP Here!

January Meeting & Winter Reunion

February Meeting

Feb. 10 | 3 – 5 PM
TAC (tentative)

4413 Fortran Ct.
San Jose, CA 95134

It’s our next Programming Meeting! Our Workshop Heads need YOU to help shape the messaging for over a hundred campers this year. We’ll get dinner afterwards!

RSVP Here!

Giving Tree

Birthdays - January

Kelly Hong Sat 13th
Emily Chou Sun 14th
Taiwanese American Citizens League - Leading Youth Forward Facebook Instagram
TACL-LYF is a 501(c)(3) nonprofit organization through its parent organization Taiwanese American Citizens League